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From Gen Z and beyond, explore emerging markets and micro shifts in youth consumer behaviour. Helenor Gilmour, director of insight at Beano Studios, on how Millennial parents are raising a generation of gender-blind A growing number of public figures are shying away from perfectly polished Instagram posts in favour of a more realistic online aesthetic. Eco-anxious clubbers are inspiring venue owners and festivals to consider cleaner, more sustainable practices to protect the environment.