As brands move away from interruptive messages and invest in content that people will find value in, they must demonstrate an ROI on that content. As this episode reveals, metrics for brand storytelling are less than established and far from standardized, but we’re getting there. Check out how major brands are approaching the metrics of storytelling.
Views: 4071 BrandStorytelling.tv
When an organization spends money on its marketing efforts, managers need to evaluate whether those marketing efforts contribute in some way to the overall success of the organization. For social media marketing, which is often used to “build awareness,” or “enhance brand image,” or “create buzz” or “engage with customers,” here’s how to compute its return on investment. First, the difficult part: You need to determine how social media -- through engagement or brand image or whatever -- increases sales volume, increases sales revenue, and/or decreases some cost (such as advertising, customer service, product returns, etc.). Then, you compare those increases or decreases to the cost of social media programs (including both campaigns and personnel) to evaluate whether a net gain or a net loss is experienced. But if you’re one of those people who claim that social media has no measurable influence or connection on other costs, or on revenue, or on sales volume, this means that your social program should be terminated as a frivolous expense. Because in marketing (as in everything else in business), if you can’t justify the expenditure, then don’t spend the money. **Be sure to subscribe to my channel so you don't miss any future episodes of Monday's Marketing Minute, where you’ll learn about: - Marketing Strategy and Tactics - Brand Development - Personal Branding and Professional Branding - Marketing Yourself - Marketing Leadership - and whatever relevant and related topics come our way. **Also, connect with me on any of the following: LinkedIn: https://www.linkedin.com/in/anthonymiyazaki Twitter: https://twitter.com/sensiblefolk Instagram: https://www.instagram.com/sensiblefolk/ YouTube: https://www.youtube.com/AnthonyMiyazaki
Views: 34540 Anthony Miyazaki
What is the ROI of a logo? What will my return on investment be if I have a logo designed by you? These questions are up there with one of the more common questions that I get asked. Time I thought to give my answer in a video :) Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 305 Pixels Ink
Objective of this session is to learn Return on Investment Analysis for Brand or Marketing Campaign and we will learn benefits associated with using this measurement
Views: 66 Markytics "Analytics Mastery Club"
Why are some companies thriving while others struggle to stay in business? What is the distinctive difference between a good company and a truly great company? The answers to these questions can only be found when looking at what defines the company: its people. The people that make up a company are that organization's unique and biggest asset. For most businesses, the workforce is also its largest expense, or better put, its largest investment. Companies are accustomed to paying competitive wages and good benefits to attract talented managers and professionals. Yet often relatively little attention is paid to creating the best circumstances for each individual in the organization to perform at his or her best potential. The effectiveness of HR technology and programs is regularly assessed in an isolated manner. A Human Resource Management System (HRMS) is often judged by how much more efficient the HR worker becomes and how the software helps the HR department accomplishes daily tasks. The Return on Investment (ROI) is measured as a result of the total costs saved or efficiency gained, divided by the Total Cost of Ownership (TCO). But this approach is old fashioned and doesn't do justice to the real value modern human resource management brings to finding and retaining talented employees. From recruiting to on-boarding, from motivating and developing talent to supporting people managers and creating an engaged workforce, the effectiveness of employee management has a direct impact on business results and competitiveness. At Sage Abra HRMS, we believe that employees are the most important component in the quest to improve business results. It makes sense to treat employee related expenses, as an investment in the workforce. Like any other investment, this critical company investment must yield a healthy return. We call that the Return on Employee Investment™ or ROEI™.
Views: 2438 SageAbraHRMS
QS managing director, Nunzio Quacquarelli, discusses the value of an MBA and details the potential return on investment candidates can expect. Download the report now: http://topmba.com/jobsreport
Views: 12264 TopMBA
How To Measure Marketing ROI - Return On Investment // Maximise the reach of you Social Media Marketing by measuring your ROI. Once you know what makes you the most money or offers the most value to your brand you can double down or refine your marketing and boosting its efficiency. When it comes to growing your business, medical practice or law practice we’ve got you covered! Our specialty is helping YOU stand out and reach more customers. Website - www.yourmarketingliaison.com Instagram - www.instagram.com/yourmarketingliaison Facebook - http://facebook.com/YourMarketingLiaison
Views: 9 Your Marketing Liaison
Thanks for watching! If you haven't claimed your free copy of Dot Com Secrets, then grab your copy: http://superaffiliate.com/split-test (just pay shipping & it's yours) The book is phenomenal in explaining just how to make money online using sales funnels, and more importantly, breaking it down step by step with pictures. HIGHLY RECOMMEND!
Views: 221 SuperAffiliate
At Turchette, we understand that when it comes to marketing, the need to demonstrate a return on investment has never been greater. To accomplish this goal, we deploy an array of custom-tailored solutions to help maximize results. Search-friendly, responsive websites that increase traffic and inbound leads… Paid search and re-marketing campaigns… Videos that tell a compelling story across multi-media platforms… Lead-generating Video on Demand and connected TV spots… Demo-targeted social media efforts to increase exposure… Or even a mobile-based “geo-fencing” program that puts your message right in the hands of the perfect audience. Turchette does it all… from analysis and budgeting to optimization and reporting. So if ROI matters to you, then let Turchette’s media, interactive and video teams put their expertise to work for you. Turchette... getting maximum results from every marketing dollar.
Views: 101 Turchette Agency
Marketing ROI - When Will I See A Return On My Investment? // If you are investing money into your social media and online marketing you want to know you are spending it correctly to get a return, but how long should you expect to wait? Social Media Marketing is not an instant fix. With time and a quality content you can grow your brand awareness, trust and leads. This should be your end goal and it will bare fruit in the long term. it comes to growing your business, medical practice or law practice we’ve got you covered! Our specialty is helping YOU stand out and reach more customers. Website - www.yourmarketingliaison.com Instagram - www.instagram.com/yourmarketingliaison Facebook - http://facebook.com/YourMarketingLiaison
Views: 12 Your Marketing Liaison
Call Today! 855-855-9804 email: [email protected] http://www.unifiedps.com | http://www.monetizeguestwifi.com OurAdz is your path to new revenue. Our platform allows you to share in the billions of advertising dollars pouring into the mobile video ad segment. When your customer logs on to the network he will see a welcome page with your logo, followed by a 15 or 30 second video advertisement and then enjoys access to free Guest WiFi service. ActiveAdz brings advertisers to your customers’ mobile devices. Our cloud based servers identify a video ad that can be played on your device in under a second. We block out ads from competitors and any inappropraite material to reflect well on your brand at all times. The interface is elegant and well designed to make the user experience an well received process. It includes your logo on the initial screen to project the service oriented nature of your business as well. Our ad serving platform pulls from of millions of video ads available to us through Real Time Bidding Systems (RTB) and ad campaigns that we negotiate directly with advertising agencies. Our system determines the highest revenue producing ad available at that very moment, 7 x 24, maximizes revenue at every automated turn. We do it millions of times a day, so you don’t have to. Our reliable delievery will keep your guests on line, not at the front desk lodging a complaint At the end of the month we receive revenues from our advertisers and we in turn share them with you. ActiveAdz is a service that costs nothing to install, asks nothing of your time after initial set up, yet generates cost free revenue from the first day of operation. While many products may improve your business, none can match the ROI of ActiveAdz. Start with a region and then grow to a national footprint. If you are a franchise-based orgainzation, the net new revenue will be a welcome relief from the rising costs your proud owners fight every day. NEW REVENUES. NOT NEW PROBLEMS. No passwords. No system management. No need to hunt for local advertisers. No headaches. Just new revenue. http://www.monetizeguestwifi.com/get-your-wifi-return-on-investment http://www.monetizeguestwifi.com/blog/monetizing-guest-wifi-wifi-return-on-investment-wireless-network-roi http://www.monetizeguestwifi.com/blog/use-StadiumAdz-to-monetize-your-free-guest-wifi-networks http://www.monetizeguestwifi.com/blog/monetize-convention-center-wifi-networks-with-ConventionAdz-UnifiedPS-guest-wifi-ROI http://www.monetizeguestwifi.com/blog/advertise-what-you-want-how-you-want-with-YourAdz-Plus-an-monetiz-your-guest-wifi http://www.monetizeguestwifi.com/blog/monetize-guest-wifi-network-effectively-and-seamlessly-with-OurAdz-Plus-by-UnifiedPS http://www.monetizeguestwifi.com/blog/UnifiedPS-solution-to-WiFi-ROI-for-hospitals-dubbed-HospitalAdz http://www.monetizeguestwifi.com/blog/gaining-guest-wireless-network-ROI-with-FitnessAdz http://www.monetizeguestwifi.com/blog/using-activeadz-to-monetize-guest-wifi-networks Unified Products and Services | 8 Whatney, Suite 100, Irvine, CA 92618 | 855-855-9804
Views: 116 Unified Products and Services
The wave of digital transformation is here, but what implications does it have for brands and retailers? Learn more about how to overcome digital marketing and media challenges in retail.
Views: 497 dunnhumby
ROI Calculator to help you determine your return on investment. It's important to understand the ROI for your marketing, consulting, and other purchases. See exactly how to use this brand new calculator that can be found at: http://www.practiceofthepractice.com/return-on-investment-calculator
Views: 487 Practice of the Practice
Do you know exactly what you're getting from your PPC campaigns? Sam provides the formula to better understand if your PPC spend is delivering a good ROI. Don't forget to Subscribe to our channel to receive a new Digital Marketing video each week! Check out our other useful Digital Marketing posts at: https://www.facebook.com/koozai https://twitter.com/koozai http://www.koozai.com/blog/
Views: 2247 Koozai
What the return or value that you will get from the MBA and is it worth the costs? Visit DiversityMBAPrep.com: http:--www.diversitymbaprep.com-join-the-diversitymbaprepcom-community-article=55 Wondering if getting an MBA is worth the cost? Learn how to calculate your MBA Return on Investment to find out.
Views: 558 DiversityMBAPrep
Ted Rubin, Social Marketing Strategist, Brand Evangelist and Acting CMO Brand Innovators, explains the difference between "return on relationship" and "return on investment." SMT Shorts is a series of short videos featuring top names in social and digital, providing marketing insights in 3 minutes or less.
Views: 832 Social Media Today
http://www.BookedSolidU.com - Michael Port, called a "marketing guru" by the Wall Street Journal talks about return on investment and exceeding expectations to the top 200 Realtors in America at The Four Seasons. (http://www.BookYourselfSolidBlog.com)
Views: 6196 Michael Port
Hello! Welcome back to Spotlight on Business. I'm Kim Taylor and this week we've been looking at adopting an Entrepreneurial Mindset and applying it to our career. The question that may pop into your mind is, "Why go through all this thinking and planning? I've got a good job and I do good work. So, all good!" While that may very well be true, it is also true that change is happening all around us, all of the time. If we are not also changing, i.e., growing, then we may find ourselves at risk of either being forced into a change we didn't expect or want, or just as uncomfortable, find ourselves unable to make a change we do want. It is said there is no such thing as luck in and of itself, but rather luck is the intersection of preparation and opportunity. Actually, I believe there is such a thing as luck -- I call it the magic of the universe - but it is unable to manifest without the added elements of preparation and opportunity. That part is definitively on us. My dad once told me, "If you don't control yourself, somebody else will." I've never forgotten that as it rings true on so many levels. What I have come to realize as I've traversed through life is that if I don't give thought to my situation -- my goals and opportunities for example - and then make decisions and a plan for getting from where I am today to where I want to be next, then I will go nowhere of my own volition. As we said earlier in the week, instead of charting my own course, I will instead be tossed about at the mercy of the elements (and decisions of others) around me. You've seen regret in others, as they didn't pursue those things that were the most important to them. Perhaps they didn't have their goals and priorities well defined, or maybe fear got in the way. Perhaps you've experienced regret yourself? Well, every day is a new opportunity to take on new challenges and chart a new course. What you did yesterday does not have to dictate what you'll do right now and what you'll do tomorrow. By adopting an Entrepreneurial Mindset you give yourself the opportunity to avoid regret and dramatically increase your personal satisfaction, as well as your sense of purpose and control. That said, I'm not telling you to climb the highest mountain or be the biggest, best, smartest, anything. What I am saying is, it's critical to pursue that which you find to be of the most value to you. Nothing more, nothing less. If you've been around the block a few times, you already know that life throws us some curve balls. By paying attention to our environment, keeping ourselves "fit," and making a decision to act, we can move ourselves in such a way as to knock that curve ball out of the park, as they say, rather than have it knock us off our feet. This is the essence of an Entrepreneurial Mindset. Have you got an Entrepreneurial Mindset? Tweet me your thoughts on this week's topic @SpotlightTalk #EM Download your free Next News "Heroes & Villains" Poster here: http://nextnewsnetwork.com/the-2013-heroes-villains-posters Donate USD: http://nnn.is/donate-dollars Donate BTC: http://nnn.is/donate-bitcoin LIVE: http://NextNewsNetwork.com Facebook: http://Facebook.com/NextNewsNet Twitter: http://Twitter.com/NextNewsNet Sub: http://NNN.is/the_new_media Meet the Next News Team: http://youtu.be/2QnNKwQ2WkY Hashtag: #N3 About: Next News Network's World News program airs daily at 6pm and 11pm Eastern on Comcast, DirecTV and Over-the-Air and Online at http://NNN.is/on- World News is available to 6 million viewers from South Beach to Sebastian, Florida and to 2 million viewers in Boston, Massachusetts via . broadcasts on RF channel 44 (virtual channel 9) from Palm City and is carried on cable TV channels 44 (SD) and 1044 (HD) by AT&T, on cable channels 17 (SD) and 438 (HD) in West Palm Beach by Comcast, on satellite channel 44 (SD) in West Palm Beach by DIRECTV, and on -Boston which broadcasts on RF channel 38 (virtual channel 6) from the Government Center district in downtown Boston. More about : http://en.wikipedia.org/wiki/ Community Guidelines Disclaimer: The points of view and purpose of this video is not to bully or harass anybody, but rather share that opinion and thoughts with other like-minded individuals curious about the subject to encourage conversation and awareness.
Views: 511 The Next News Network
#Brand X Networks & OGELIFE presents Mucho Deniro - R.O.I. // Return on the Investment. Mucho Deniro's sophomore album executive produced by The MIDI Mafia. Artist(s): Mucho DeNiro Features: Eric Bellinger, Jazmin Sisters, Katt Williams, OGELIFE and more. Executive Produced by: The MIDI Mafia, Yesi Ortiz, Troy Marshall, Yazid "Ya Money" Britt, Red Vision & Don Dada #Brand X Networks & OGELIFE presents Mucho Deniro - R.O.I. // Return on the Investment. Mucho DeNiro's sophomore album executive produced by The MIDI Mafia. The album features Grammy Award Winning Eric Bellinger, Junior the Voice, the all-girl group JAZMIN SISTERS and OGELIFE members. With the lead single "You Like Me" already impacting radio and clubs on the West Coast, the "R.O.I." album will be a part of everyones summer playlist. Editor | Graphics: Yazid "YaMoney" Britt MUCHO DENIRO TWITTER | http://Twitter.com/OGE_Mucho MUCHO DENIRO INSTAGRAM | http://Instagram.com/OGE__Mucho MUCHO DENIRO YOUTUBE | http://Youtube.com/OGEMucho BRAND X FACEBOOK | http://facebook.com/brandxnetworks BRAND X TWITTER | http://twitter.com/brandxnetworks BRAND X SOUNDCLOUD | http://soundcloud.com/brandxnetworks The MIDI Mafia TWITTER | http://twitter.com/midimafia The MIDI Mafia FACEBOOK | http://facebook.com/themidimafia SUBSCRIBE to BRAND X | http://youtube.com/brandxnetworks
Views: 1679 The MADE Series
http://blog.winnipeghomefinder.com/home-renovations-which-home-improvements-give-the-best-r-o-i/ Which home renovations will provide the best return when selling your house or condo? The info here might surprise you...... . Home Owners often ask: 'Which home renovations increase the value of my house, and assure that I get 'top-dollar' when selling?' While there is no hard-and-fast rule, here is a sobering statistic from the Appraisal Institute of Canada: The Appraisal Institute of Canada compared typical costs for renovations versus the impact on a home's selling price to come up with a "payback range" for common projects. Bathroom reno: 75% to 100% Kitchen reno: 75% to 100% Installing a deck: 25% to 75% Exterior siding: 50% to 75% Flooring upgrade: 50% to 75% Basement reno: 50% to 75% Why do I say "sobering"? If you look closely, you will see that none of the estimates exceed 100%. In other words, they are suggesting that if you spend $5,000 on siding, your home's value would only increase by between $2,500 and $3750 (50% to 75%). On the surface, it would not seem a worthwhile investment to improve your home for the purpose of increasing it's resale value. So does it make sense to improve before selling? Maybe.... depending on your answers to two major questions! Those two major questions are 1) What is the current condition of the item which you are thinking of improving, and 2) Can you do some of the labor yourself, thereby saving money. Lets take a look at what I mean: 1) Current Condition On this topic my advice is "If it ain't broke, don't fix it." Lets use the example of a furnace. If your home has a 10 yrs old, mid-efficient furnace, it should be working fine. Replacing THAT with a brand new, $3500 H.E. unit will in most cases, not increase the value of the house by an equal or greater amount. On the other hand, if your furnace hums and howls and is the size of a sub-compact car, buyers might be turned off from making an offer. Installing a new, energy efficient unit would probably we a worthwhile home renovations project. Much the same applies for most other home renovations projects: Is the current item in good condition, or will it detract from the home? Is the kitchen falling apart, or merely 'dated' in appearance. Are carpets just a little worn, or can you see the sub-floor and notice every spot where "whiskers blew chunks"? 2) Home Renovations D.I.Y. I am going to assume that the Appraisal Institute used, for its calculations, prices that included professional labor. So the question is: how much (if anything) can you do yourself. If you're fairly handy, painting the interior of your home is probably one of the best home renovations projects you can tackle. Another high-value/low-cost improvement is modernizing the lights. Go with bright, modern lighting, such as halogen, and keep the twisty florescent bulbs for your next home. They might save money in electricity, but their slow start-up and dim lighting don't help sell a house. In any case, completing home renovations by yourself will drastically improve the return-on-investment numbers, provided the renos are done well. Buyers and their agents can spot poorly done D.I.Y. home renovations, and the result is lower offers and a slower selling home. -~-~~-~~~-~~-~- Please watch: "How To Hire The Best Real Estate Agent 🏡 Top Listing Agent to Sell Your Home" https://www.youtube.com/watch?v=HjPE4DYA9_w -~-~~-~~~-~~-~-
Views: 1906 Bo Kauffmann
ROI - Return on investment is the ratio of money gained or lost on an investment relative to the amount of money invested. The investment I refer to is the cost of your marketing campaign aimed at increasing your sales. Specifically my model shows how powerful referral sales compares to other sales strategies in generating profits! To download the interactive spreadsheet model go to http://websellsmore.com/s1u-roi
Views: 707 Moreno Perazzolo
Tracking your return on investment through print advertising can be tricky. However if you design for your demographic and advertise a landing page you can maximize your advertising dollars and track your traffic. A great way to enhance your overall marketing and advertising goals. Contact Webacom today for more information (866-376-4240).
Views: 263 webacom
How I created a monthly income stream from passive dividend investing. There is no investing strategy more popular than dividend investing and for good reason. Dividend stocks outperform the rest of the stock market and put cash in your pocket. Dividend investing is safer than other investing strategies and will help you reach your investing goals. The only problem with dividend stocks is that most companies only pay dividends four times a year. That makes it difficult to create a monthly stream of income from just dividends. In this investing tutorial, I show you how to create a source of passive income from just four dividend investments. You'll not only get constant cash flow every month but will benefit from price appreciation for double-digit returns. Stop chasing stocks and worrying about a stock market crash. Learn how to invest in dividend stocks. This dividend investing tutorial will not only explain how dividends work but will show you a dividend investing strategy that includes monthly cash flow and upside returns potential. Learn how to invest in dividend stocks for income and double-digit returns. Includes four picks for the best dividend stocks of 2018 and how to invest in all without losing hundreds in fees. Whether you need retirement dividends or just to grow your portfolio, don't miss this video! SUBSCRIBE to create the financial future you deserve with videos on beating debt, making more money and making your money work for you. https://peerfinance101.com/FreeMoneyVideos Join me every Monday through Wednesday for a new video and the financial future you deserve. Wednesday is our Q&A video so subscribe to the channel and get your question in at https://peerfinance101.com/ask/ Join the Facebook communities for each blog: Personal Finance - https://www.facebook.com/peerfinance101/ Investing - https://www.facebook.com/mystockmarketbasics/ Making Money - https://www.facebook.com/myworkfromhomemoney/ Do you Tweet? Join us on Twitter at https://twitter.com/peerfinance101 Joseph Hogue, CFA spent nearly a decade as an investment analyst for institutional firms and banks. He now helps people understand their financial lives through debt payoff strategies, investing and ways to save more money. He has appeared on Bloomberg and on sites like CNBC and Morningstar. He holds the Chartered Financial Analyst (CFA) designation and is a veteran of the Marine Corps.
Views: 216219 Let's Talk Money! with Joseph Hogue, CFA
Is an MBA worth it? What's the return on investment of a business degree? In this video - part one of two - the late Kent Womack, a former professor of Finance at the Rotman School of Management shares his insights into the personal and financial rewards that come from earning an MBA. He touches on many of the same themes he covers in a popular class in finance he teaches at the Rotman School. Located in downtown Toronto and part of the University of Toronto, the Rotman School of Management (http://www.rotman.utoronto.ca) is the top business school in Canada. Rotman offers a Full-Time MBA program, and several programs for working professionals, including the Morning and Evening MBA, Master of Finance, One-Year Executive MBA and Omnium Global Executive MBA. Whichever degree or program you choose, Rotman will give an edge in your career and help you make the most of your potential. #anewwaytothink #newwaytothink #Rotman #RotmanSchool
Views: 2716 Rotman School of Management
For more resources: cpcstrategy.com/learn/ In order to stay ahead of the curve, it’s important to stay up to date with Amazon advertising. Amazon DSP enhances your brand’s visibility by allowing Vendors to reach shoppers off-Amazon. Join our webinar as we introduce Amazon DSP and unpack the benefits it provides. Learn how to refine your marketing strategy to maximize your ROAS and how to measure your successes to prove your ad dollars.
Views: 26 CPC Strategy
EMBA alumni talk about the return on their investment since graduating as well as the significant benefits to their personal and professional development. http://www.london.edu Subscribe to more London Business School videos: http://bit.ly/lbsyoutube
Views: 5040 London Business School
Upcoming Lara tokens Lara coin Lara exchange Lara University Lara shopping portal etc.
Views: 45 100% earning brand
Andrew Wilson Well located, high profile investment property with huge exposure to busy Ferry Road, being the main arterial route to the affluent hill and seaside suburbs. This brand new 1,125m2* retail complex is comprised of 7 separate shops and 48 onsite car parks which is all underpinned by being on a large 3,143m2* site, zoned IG. Over 84% of the building area is already leased long term (6 - 10 years) and the developer will consider guaranteeing the rental over the remaining 2 vacant spaces for 1 year. Total estimated net rental when fully leased is $458,600pa providing a very healthy return of approx. 7% (*approx.) For further information please contact Andrew Wilson on 027 778 8873 Price For Sale: Offers over By Negotiation + GST (if any) CCM23563 Raine Blackadder Ltd (REAA 2008)
Views: 21 Ray White 2
Here is a simple formula on how to proof return on investment for coaching, how to proof that coaching is the BEST INVESTMENT and satisfy the finance department. ROI formula for coaching. http://www.opendoorcoaching.com.au http://www.opendoorcoaching.com.au
Views: 459 OpenDoorCoaching
Acquiring a few customers is ok but once you begin acquiring many customers, you can build a business around it. But how is this measured? Through marketing metrics. How to measure your marketing progress with specific metrics? How can you improve your marketing return on investment through metrics? Metrics discussed include CPA (cost per acquisition - http://en.wikipedia.org/wiki/Cost_per_action) and LTV (life time value - http://en.wikipedia.org/wiki/Customer_lifetime_value). You'll discover why CPA should be less than LTV and how you can include this ratio in your marketing. Specific examples of how to perform these calculations are provided. Split testing is also covered. Discover what conversion goal and funnel are and why they are important.
Views: 182 Bitesize Business School
Highlights from PRmoment's PR and ROI conference, which explored how PR professionals can measure impact and return on investment more accurately. Keynote speakers included Metrica MD, Richard Bagnall, who spoke on a credible approach to PR evaluation and ROI. Thanks to Ben Smith, publisher of PRmoment.com who allowed us to share this video. Credit to http://prmoment.com/
Views: 425 MetricaMeasures
McKinsey partners Dennis Spillecke and Jesko Perrey explain the three ways to use analytics to track marketing return on invesment (MROI): test and learn, heuristics, and media mix modeling (MMM). But optimizing MROI requires having a clear understanding of what you want to measure. From the book Retail Marketing and Branding (http://retailmarketing.mckinsey.com)
Views: 1854 McKinsey on Marketing & Sales
This is a deep dive session into understanding how to measure ROI through different stages of the funnel and channels to market.
Views: 7 Radial Consulting
Charlie Milne, Head of Recruitment Strategy & Sourcing at The Westpac Group, chats with LinkedIn's Mark Lobosco about measuring and tracking ROI. Pre-register for Talent Connect Sydney 2015: http://linkd.in/1opNdVi Subscribe to the LinkedIn Talent Blog: http://linkd.in/19V0QDv Learn more about LinkedIn Talent Solutions: http://linkd.in/Tev67U
Views: 294 LinkedIn Talent Solutions
Watch as Maaco franchisees speak to the brand's proven business model and why Maaco is the best franchise option available today. Since 1972, Maaco has grown to over 500 locations across North America, giving franchisees the strength and recognition of a national brand while providing support on a local level. Visit us at www.maaco.com/franchise-opportunities/ or call 704-858-0729 today!
Views: 18 Maaco Franchise
The Crosby MBA program is made for business leaders who understand ROI. You'll receive top-notch opportunities here without a mountain of student debt. Nearly 50% of students receive full tuition-waivers, including in-state and out-of-state tuition. Many students receive various scholarships as well. Paid graduate assistant positions allow you to immediately apply the skills you are learning in the classroom. Learn more here: http://business.missouri.edu/programs-and-admissions/crosby-mba/
Views: 133 Crosby MBA
Reselling domain and hosting at https://india.resellerclub.com/domain-reseller-program/?a_aid=c7eeea77 If you want to know best business Idea which is evergreen and bright future then reselling of domain name and web hosting is best option for you. In this business you need very low investment money to start your business. #Business #BusinessIdea #Startup What about your opinions? tell me in comment. Facebook-https://www.facebook.com/asinformer Twitter -https://twitter.com/asinformer Instagram-https://www.instagram.com/asinformer Subscribe us-https://www.youtube.com/asinformer Website - http://www.techaj.com/
Views: 888 AS Informer
🛒AMAZON FBA PRO SELLER TIP: BOOKS AND TOYS are an excellent way to get started selling on Amazon because the startup is low cost. The income generated is excellent. STEP BY STEP ACTION PLAN STEP 1. TAKE A COURSE / LEARN A SYSTEM AMAZON SELLING FAST-TRACK https://amazonsellinghustle.teachable.com/courses STEP 2. PURCHASE PRODUCT RESEARCH TOOLS A) JUNGLE SCOUT PRODUCT RESEARCH APP BUDGET: $49 / month. http://affiliate.junglescout.com/idevaffiliate.php?id=1431 B) JUNGLE SCOUT GOOGLE CHROME EXT LITE BUDGET: $99.00 http://affiliate.junglescout.com/idevaffiliate.php?id=1431 STEP 3. SIGN UP FOR A PRO SELLER AMAZON ACCOUNT BUDGET: $30/month (Budget for 2 months $60 ) www.amazon.com , www.amazon.ca or the amazon marketplace you are in. STEP 4. REGISTER FOR AN ALIBABA ACCOUNT BUDGET: FREE http://www.alibaba.com STEP 5. CHECK YOUR PRODUCT FOR PATENTS (BEFORE PRODUCTION) http://www.PATENTS.GOOGLE.com Caution. Do not launch products that are patented. STEP 6. RFQ'S (REQUEST FOR QUOTES) ALIBABA LOOK FOR $4 PRODUCTS OR LESS THAT ARE LIGHT WEIGHT 100 TO 500 UNITS BUDGET $500 to $3000 to begin STEP 7. CREATE A BRAND + LOGO DESIGN FOR YOUR PRODUCT BUDGET $5.00 TO $50.00 https://www.fiverr.com/s2/3b37fa34d9 STEP 8. PURCHASE A GS1 UPC BARCODES BUDGET: 20 for $10 GO TO https://www.justupc.com/?aff=YTzDe USE MY CODE JUSTUPC10 & GET 20%OFF STEP 9. CREATE LISTINGS & OPTIMIZE YOUR TITLES, PHOTOS, BULLET POINTS AND SEO WITH SEARCH TERMS BUDGET: $15 to $100 for Product Listing Photo on Fiverr https://www.fiverr.com/s2/3b37fa34d9 STEP 10. PAY FOR YOUR PRODUCT ORDER & SHIPPING TO YOUR AMAZON STORE. PRODUCT BUDGET: $500 to $3000 SHIPPING BUDGET: $200 to $500 STEP 11. GET REVIEWS WITH KIBLY REVIEWS ARE LIKE GOOD OR BAD SALES PEOPLE You want good sales people with great testimonials. BUDGET: $40/month USD https://kibly.com/1?tap_a=10897-37a564&tap_s=135856-44e813 STEP 12. AUTOMATIC PPC campaign Start your PPC (Pay Per Click) Amazon Advertising campaign as soon as you have 5 reviews. Automatic campaigns help gather data. Once data is gathered, you can then run profitable Manual PPC campaigns. BUDGET: $5/day STEP 13. MANUAL PPC campaign Target your audience using the information you gathered from your automatic campaign to run successful advertising campaigns. BUDGET: $25/DAY STEP 14. WORK HARD #EVERYDAMNDAY Put in the time to learn strategies and develop your listing quality.. - Listing title that has the best rated keywords for your product. - Features & Benefits that appeal to the buyer. - Photos that are attention grabbing. - Description that is full of keywords. - Search Terms have to be fully optimized and maximized STEP 15. BOOKKEEPING WITH FETCHER Fetcher is the best Accounting Amazon Sellers Program to track your sales, expenses and profits. (Get 50% off + Your First Month Free - Current Price $19.99/month) https://affiliate.junglescout.com/idevaffiliate.php?id=1431&url=359 STEP 16. SET UP YOUR LIMITED LIABILITY COMPANY AND BUY PRODUCT INSURANCE BUDGET: Varies depending on location. STEP 17. AMAZON REFUNDS EVERY QUARTER GET YOUR LOST PRODUCT REFUNDS FROM AMAZON. When Amazon lose products. You can get that money back. Run a report then do an audit. Costs 8% for the assistance, but this website does nothing but save you time and money https://www.amzrefund.com/?r=UES091 JOIN THESE FACEBOOK PAGES AMAZON PRODUCT RESEARCH CLUB https://www.facebook.com/profile.php?id=714819538720843&ref=br_rs BONUS BONUS 13 TOP PRODUCT RESEARCH METHODS https://docs.google.com/document/d/1Gy9AxkQ1lTFyI3YFzARIeUJMGbatW9NI9bdGxs4lSgY/edit?usp=sharing Coach Chrispect 👌🏾 Email: [email protected] Instagram @TheWyseGuy Twitter @coachchrispect Facebook @coachchrispect 🛒 A PRO SHOPPER 🇨🇳 A PRO PRODUCT RESEARCH 📆 I GIVE DAILY TIPS ✈️ I GIVE AWAY TRIPS 🍻 MEET UP & CHEERS WITH BEERS 🇨🇦 I AM CANADIAN AWE-INSPIRING WATCH LIST SUPERSTORE / LOBLAWS Amazon FBA | Retail Arbitrage https://www.youtube.com/edit?o=U&video_id=RXP1Kb42XJ4 LORDCO Auto Parts | Amazon FBA Retail Arbitrage HD https://www.youtube.com/edit?o=U&video_id=ukdfkgOkRTo STAPLES Retail Arbitrage | Amazon FBA https://www.youtube.com/edit?o=U&video_id=nBMuRSfWPi0 DOLLARAMA Retail Arbitrage Session Amazon FBA https://www.youtube.com/edit?o=U&video_id=Y2wP2G02Ip8 THE HOME DEPOT Canada | Retail Arbitrage | Amazon FBA https://www.youtube.com/edit?o=U&video_id=E-0Ce-r-IDc CANADIAN TIRE | Retail arbitrage Amazon FBA https://www.youtube.com/edit?o=U&video_id=u0_kjrV7Lis My Retail Arbitrage Profits $1000 last week https://youtu.be/bc0RbIfOu7c How I Can Afford to Live In Vancouver https://youtu.be/tlba9VOmJfA 13 Ways I Earn $10,000/month Income https://youtu.be/PQxyiA46b6w How To Increase Your Amazon Sales 350% https://youtu.be/si0OACqmjrs Made $200 in 15 Minutes https://youtu.be/KUw1jRomEvo What I Buy at Dollartree & Resell | Makes Me $$$$/ mth https://youtu.be/qkaOxtikicI
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Valuing a company is more art than science. Tim Bennett explains why and introduces three ways potential investors can get started. Related links… • How to value a company using discounted cash flow (DCF) - https://www.youtube.com/watch?v=jfcRUzKZZE8 • How to value a company using net assets - https://www.youtube.com/watch?v=rV68zoBKTJE • What is a balance sheet? https://www.youtube.com/watch?v=DuKEcxVplnY MoneyWeek videos are designed to help you become a better investor, and to give you a better understanding of the markets. They’re aimed at both beginners and more experienced investors. In all our videos we explain things in an easy-to-understand way. Some videos are about important ideas and concepts. Others are about investment stories and themes in the news. The emphasis is on clarity and brevity. We don’t want to waste your time with a 20-minute video that could easily be so much shorter.
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The video explains the concept of GMROI and the formula to calculate it. Its applications in the Retail Industry are also being elucidated. View and Support..
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